Asif Iftekhar, CEO, Multi Trade Group
Every modern industry rests on a framework that most people never give much thought to. The sterile panels that keep hospital wards safe, the precision-molded parts that make cars lighter and more efficient, the packaging that keeps food and medicine shelf-ready for months — behind it all lies a chain of movement: raw materials sourced, processed, and delivered with absolute reliability. Miss a shipment, or a lapse in quality, and the whole chain can come undone. As businesses face growing pressure to move faster and operate more efficiently, having a dependable supply of essential materials is more critical than ever.
For more than two decades, Multi Trade Group has kept this chain moving with consistency—connecting major global petrochemical producers with the manufacturers who turn polymers into the products, systems, and infrastructure that keep the world moving. Since 1996, the company has grown to work with more than 12,000 converters and regional distributors, supplying essential polymers and raw materials that fit the diverse needs of the plastics industry.
Global Operations Rooted in Local Knowledge
Based in Sharjah, UAE, Multi Trade today spans more than 86 countries, with 19 regional offices and warehouse facilities that together cover over two million square feet. “Since 1996, over 12,000 converters have relied on Multi Trade Group each year to source essential polymers — a network of demand that leading producers trust us to serve with scale, reliability, and precision.,” asserts Mr. Asif Iftekhar, the CEO of Multi Trade Group.
For nearly thirty years, Multi Trade has built a global network powered by local presence. In every market it serves — from the Americas to Africa, Europe, the Middle East, and Asia — the company’s offices are staffed by direct Multi Trade employees rather than third parties. These teams bring first-hand knowledge of local regulations, cultural expectations, and business practices, enabling operations to run with precision and trust. By maintaining a physical presence in key markets, Multi Trade is able to trade in local currencies, reduce transaction friction, and respond quickly to shifts in demand. Each hub is strategically located near production centers and trade routes, combining global reach with on-the-ground expertise. This model allows Multi Trade to deliver materials with speed, reliability, and flexibility, while adapting seamlessly to the specific needs of every region it serves.
A Legacy of Leadership and Expertise
Behind Multi Trade Group’s global presence is a story that began with a single vision. In 1996, the late Mr. Iftikhar Ahmed Butt laid the foundation of the company with a clear vision: to help trading partners succeed and grow profitably. Through determination and foresight, he transformed that vision into a respected international brand trusted across the plastics industry.
Today,his legacy continues under the leadership of his sons: Mr. Asif Mr. Asif Iftekhar, Mr. Atif Ahmed Butt, and Mr. Kashif Ahmed Butt — each bringing unique expertise that strengthens the organization.
- Mr. Asif Ahmed Butt, with more than 20 years in international trade, has been instrumental in expanding the company’s global footprint and forging strategic partnerships.
- Mr. Atif Ahmed Butt, drawing on nearly two decades in plastics production, leads teams that turn strategy into measurable growth and profitability.
- Mr. Kashif Ahmed Butt, with over 24 years in plastics manufacturing, heads sales, marketing, and business development, driving innovation in raw materials, additives, and chemicals.
Together, they combine hands-on industry experience with forward-looking vision, guiding Multi Trade Group through rapid change while strengthening its presence in established markets and unlocking new opportunities worldwide. Their leadership ensures that Multi Trade remains not only a reliable supplier, but also a partner that clients can count on to deliver solutions, scale, and sustainable growth.
Connecting Industries with Smart, Reliable Logistics Solutions
Multi Trade’s logistics power comes largely from seamless end-to-end supply chain, so they can have control and visibility at every step from the starting point to the final delivery. Its distribution network stretches across five continents, allowing the company to deliver materials quickly and reliably to high-demand markets around the world. And, through its strategically located warehouses and distribution hubs, it optimizes delivery schedules, minimizes lead times, and offers unparalleled local market insights. “With streamlined supply chain solutions, we guarantee rapid, reliable delivery. We offer flexible credit facilities to empower our partners with enhanced purchasing power,” shares Mr Asif.
Multi Trade offers manufacturing facility under the brand name Mutitec, Multitec offer masterbatch solutions, custom formulations, compounding, and a state of the art product testing lab, helping producers and customers refine and expand their product offerings. The company’s agile approach allows it to respond swiftly to market demands while keeping the supply chain running smoothly. It adheres to strict safety, environmental, and regulatory standards, aligning with both local and international requirements and its team of experts in every region possesses deep technical knowledge of polymers and plastics, covering all grades, applications, and processing methods. The company always emphasizes open communication with proactive updates on pricing, delivery schedules, and any potential challenges, ensuring clients always know what to expect. This winning mix of trusted partners and in-house know-how allows Multi Trade to cater to a wide range of industries, including packaging, automotive parts, healthcare plastics, building materials, electronics, and consumer goods. Understanding the practical challenges of each sector, the company delivers solutions that are not just efficient but also tailored to the needs of its clients, keeping production flowing and businesses moving.
Innovating for a Sustainable Future
For Multi Trade Group, the ability to move materials seamlessly across markets has long been a defining strength. But speed and efficiency alone aren’t enough in today’s world. With the plastics industry facing growing scrutiny over its environmental impact, Multi Trade recognized both the opportunity and the responsibility to lead change.
In 2019, it took a decisive step by opening one of the region’s largest sustainability hubs. Equipped with 36 extrusion lines for Masterbatch solutions, PCR (Post-Consumer Recycled) compounding, bioplastics, and advanced additive integration, the facility was built with a single purpose: to deliver materials that meet the highest performance standards while cutting down their environmental footprint.
As part of this commitment, Multi Trade has partnered with TotalEnergies Corbion to distribute their Luminy PLA resins across key Middle Eastern markets. This partnership brings world-class biopolymer technology to converters seeking renewable, compostable, and high-performance alternatives to conventional plastics — reinforcing Multi Trade’s role as a bridge between leading producers and forward-thinking customers.
By combining recycled content with virgin resin, and by expanding into bio-resins such as PLA and PHA, high PCR formulations, and recycling specialty films, Multi Trade offers converters practical ways to align with circular economy principles without compromising on quality or reliability. These advancements are backed by strategic partnerships with leading polymer producers and reinforced through waste collection and reprocessing contracts that keep resources in circulation.
Through its sister company, MultiTec, the group continues to invest in eco-friendly masterbatches and recyclable film technologies, widening the options available to customers seeking sustainable solutions. “For Multi Trade, sustainability is part of the company’s DNA. By embedding environmental considerations into every stage of our process, from sourcing to final delivery, we are not only reducing our own footprint but also enabling our partners to move towards a future where performance and responsibility work hand in hand,” affirms Mr. Asif.
Building Partnerships That Last
Keeping clients’ success at the forefront, Multi Trade always provides optimal solutions to its clients. It focuses greatly on understanding the market needs, pressures, priorities, and ambitions of the businesses it serves. The company’s customer relationships are rooted in responsiveness and reliability. In fact, many of its partnerships span decades, a testament to its ability to deliver through market shifts, regulatory changes, and evolving industry standards. By focusing on open communication, technical support, and proactive problem-solving, Multi Trade has earned the confidence of both producers and converters who see the company not just as a supplier but as an extension of their own operations. For Multi Trade, these partnerships go beyond business results—they form the bedrock of the company’s future. In a market where loyalty is hard won and easily lost, that foundation remains one of its most valuable strengths. “Our mission is to deliver innovative plastic solutions, optimize logistics, and ensure precision delivery, fostering win-win partnerships that create value for producers, regional distributors, and converters while driving progress for all,” adds Mr. Asif.
Deepening Global Roots
From its founding in 1996 to its position today as a trusted partner in over 86 countries, Multi Trade Group has built its name for its reach, reliability, and responsiveness. Strengthened by a global network and strong leadership, the company has consistently adapted to industry shifts while staying true to the principles that shaped its early years. As it looks ahead, Multi Trade is committed to deepening its presence in key markets, expanding its portfolio of sustainable solutions, and continuing to deliver the precision, quality, and trust that its partners have come to rely on. “By 2030, Multi Trade aims to stand as a global leader in plastics distribution — the preferred partner for world-class producers seeking unmatched market access, local execution, and reliable growth. With plans to significantly expand our supplier and client base by the end of 2025, we are actively building the strongest platform for producers to scale with confidence,” shares Mr. Asif.
In a sector that never stands still, this focus on deliberate growth keeps the company prepared for what’s next while allowing it to play an active role in shaping the industry. “Our focus has always been on building relationships that last — the kind that deliver value not just today, but for years to come,” concludes Mr. Asif.